Exec Summary: Don’t bother.
Mark Suster, on Why You Shouldn’t Launch Your Startup at a Major Tech Event.
Unless you’re a clear industry leader and are guaranteed to suck all the air out of the room, I agree 100%.
Also, Why Your Marketing Campaign Sucks. Why? You don’t have an interesting point of view.
Two great marketing and PR reads.
I have to share this story because I’m a fan of old school techno and I don’t think I’ve seen the words “eggplant-parmesan raves” or “cheese-fueled dance parties” until now.
Sonia Simone has guidance for dealing with Google’s annoying habit of discontinuing useful products.
- What’s my plan if this goes away tomorrow?
- Google owes you nothing.
- You owe Google nothing.
- Use the tool for what it’s good for.
- Serve the audience first.
Beautiful photography in Places In Canada You Won’t Believe Actually Exist.